It’s important to remember that when. A using telemarketing, the person answering the phone can’t see you. It’s proven Take care of your voice that a friendly look, a well-timed. A smile, or even a handshake can build trust. And trust is the foundation of any . Asale you’re trying to make.
Thanks to the telephone
all of that is eliminated; it simply doesn’t exist. However, we must use the only tool . A we still have: the voice. There are even people. A who take courses to learn how to modulate their voice because it will not only affect what is said, but. A also how it is conveyed.
We can do a very interesting exercise in this it directors managers email lists regard and put ourselves in the shoes of the potential customer . If the moment we pick up the phone, the person we’re talking to seems like a simple salesperson… what would we do? Well, as a general rule, either hang up or apologize and say we’re not interested. This happens because the way they approach us is very cold.
The starting point should be the same are you ready? i suggest you take my course as that used in Inbound Marketing . The salesperson, of course, is trying to sell something, but they are not valued that way. They should be seen almost as someone who looks after the client’s interests, who cares, who serves as a guide, who resolves any doubts they may have. And, in all this, the tone of voice is essential.
Have a clear goal
This is something that we must apply in any strategy that we are going to implement, because if we do not have a clear idea of the objective, where executive list we are going, we will hardly be able to achieve it. Of course, the objective we set must be at least reasonable. That is, with the capabilities that the company has , it aims to reach a certain type of audience, always taking into account their interests and a specific number of people.
As part of the fact that you have a set goal, we cannot deny that you cannot predict 100% the response that the other person might have . As a general rule, a series of responses will be prepared for almost any circumstance that may arise. And we say almost, because this will be done with experience and testing, but there can always be exceptions.
The important thing is that, without losing sight of the objective, the speaker must always maintain a spontaneity that seems natural to the other person. As soon as they perceive you as a mere salesman, your chances of success diminish. To avoid this, even if it means talking about certain flaws, it will always be essential to be honest.