The techniques we used 15 years ago to improve the ranking of a website are no longer valid today. In the past, it was enough to fill the content with keywords, The impact a practice known as “ keyword stuffing ”. The problem is that low-quality websites and irrelevant content ended up ranking better than…
On February 14th, Valentine’s Day is celebrated in several Latin American and European countries. In many places, people exchange gifts to celebrate this day. Others dress in red, and many give chocolates, special arrangements, flowers, poetry, etc. But you already knew that, let’s email marketing look at some important data: valentine’s day graphic Chart published…
It’s no secret: email marketing is one of the best ways to connect with your potential customers. All you need is a good strategy, know your target audience, be creative and use a powerful email marketing tool that covers all your needs. There is no way to do email marketing on your own. You have…
Smart Content is our new feature that helps you get out of the rut of lack of creativity, you know, that moment when you don’t want anything anymore and you can’t think of anything, so you put a sentence in it, and Smart Content returns a lot of content ready to copy and paste. BUT!…
You’ve probably heard by now that email marketing has one of the highest ROIs of any marketing tactic . Dollar for dollar, marketers get more profit from email than from almost any other medium, including social media. It’s also one of the most lucrative marketing practices out there and one you definitely can’t neglect as…
Email marketing is an effective channel for communicating with audiences of all sizes. Emails are easy to write and send, and they don’t annoy the recipient. That’s why mass email sending has become a popular way to boost marketing efforts . But how do you send mass emails? And best way how do you know…
B2B marketing is always evolving , and 2023 is no different. If you want your brand to thrive in today’s market – and beyond 2023 – you need to know which B2B digital marketing trends to look out for and which ones to adopt to get the best results. If leveraged properly, the following eight…
This is a question that many people have ask themselves at some point. If you have tri to find an answer, you have probably come across impractical and unsatisfactory solutions. This is because we are fac with a mystery with no apparent solution, and today we will try to sh some light on it. First,…
Selecting an email marketing tool is a complicated process. There are so many things to consider, and it can be so overwhelming that some people just choose the most popular tool. That’s a possibility. However, we best alternatives don’t recommend it. You risk paying for bloated software that you don’t use at all and being…
Humans are visual creatures. We are hardwired to respond better to information when it is represented in graphical media rather than in plain text. A message can provide a lot of value, but if it is accompanied by poor quality design, it will not have half the impact it should have. The same is design…
In the world of digital marketing, one of the most important goals for any business is to maximize conversions. Conversion refers to turning website visitors into leads or buyers. To achieve this goal, it is critical that ads and landing pages are effectively optimized. In this article, we will explore in detail the strategies and…
Email marketing strategy remains the secret weapon of marketers. Why? Because it continues to provide the best ROI (return on investment) of any digital channel. The latest email marketing industry census conducted by Adestra and Econsultancy , which surveyed nearly 700 marketers, revealed that 73% of respondents believe that email offers an excellent return on…