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Selecting an email marketing tool is a complicated process. There are so many things to consider, and it can be so overwhelming that some people just choose the most popular tool. That’s a possibility. However, we best alternatives don’t recommend it. You risk paying for bloated software that you don’t use at all and being…

Growing your email list means you have more customers to engage with, nurture, and potentially convert into loyal customers. There are several ways to grow your list, but difference between most of them involve increasing your site traffic. And when evaluating your site traffic and determining where it’s coming from, it’s very important to be…