How does design influence the success of your email marketing?

Humans are visual creatures. We are hardwired to respond better to information when it is represented in graphical media rather than in plain text. A message can provide a lot of value, but if it is accompanied by poor quality design, it will not have half the impact it should have. The same is design…

10 Ways to Take Your Email Signature to the Next Level

When it comes to talking about the important elements of an email, many brands and even professionals underestimate the power of the email signature. Your email signature not only tells recipients who sent the message, it also adds authenticity to your content. And if you give it the importance it deserves, it can increase your…