How to set up forwarding for Gmail – step-by-step guide

Forwarding an email means sending incoming messages to a different email account. Sometimes, the reason for forwarding messages is that you have a new email but still want to receive messages sent to the old account. Alternatively, you may want to share incoming emails with a third party. Whatever the reason, we’ll show you how…

What is CRM Automation?

Tracking leads, their interests and conversations can easily become overwhelming for B2B sales teams. 32% of sales reps say they spend more than an hour each day on manual tasks. Since CRM is customer relationship management, with CRM automation, your team can save time while focusing on what really matters – building relationships and converting leads….

Why Should You Use CRM Automation in Your Business

Before launching a full CRM automation strategy, you need to work out how you’ll maximize your investment in the software. Some key steps we recommend include;The type of CRM you opt for will determine how everything else is set. For example, if it has limited automated features, there’s not really much you can do there….

How to Effectively Manage Your Sales Pipeline

Businesses with an accurate sales pipeline are 10% more likely to increase their revenue compared to their competitor. Now, the key to having an accurate sales pipeline is effectively managing and optimizing it once it has been developed. A sales pipeline is a step-by-step forecast of actions to drive sales for your product or business. This…

How to identify your website visitors and turn them into buyers?

98% of potential leads remain anonymous website visitors. Your potential customers are hiding in plain sight. Only 1.8 percent of your website visitors convert, and that’s when you have the form ready for them to fill. The bitter truth is–lead gen forms don’t work. Identifying them is crucial in getting the most value out of people who…

How to set up your cross-promotion strategy

Setting up your cross-promotion strategy requires some careful thought and a well-laid-out plan. It’s not wise to just contact influencers left and right asking for a partnership. So what’s the best strategy? Define your goals Before building your list of potential partners, you need to know what your goals are with your cross-promotion strategy. Generally,…

How to activate LinkedIn private mode

Conducting preliminary lead research with LinkedIn’s private mode guarantees anonymity so you don’t alert them too soon that they’re under your radar, this will ensure that you can contact them at the perfect time . Additionally, getting insight into your leads will allow a deeper personalization when the time comes to craft your outreach messages. Once you…

LinkedIn private mode: What it is and when to use it

Letting someone know you’ve seen them on LinkedIn has many benefits, but sometimes you may need to turn on that ninja mode. Luckily, LinkedIn also allows turning on a Private mode so you can research some leads privately before letting them know you’re interested in them. In this guide, we’ll tell you all about LinkedIn’s…

How to Use LinkedIn Sales Navigator for Recruiting

There’s a feature on Sales Navigator called Relationship Explorer. With this feature, you can create a persona of your ideal customer profile using job title, location, and more. Based on your ICP, for each new company or account assigned to your team, you immediately get recommendations on the top people you should contact. To access this feature,…

How to Use Linkedin Sales Navigator (2024 Tutorial)

82% of B2B marketers report that their greatest success comes from Linkedin. With over 1BN users worldwide, Linkedin is undoubtedly the best place for lead generation. However, to get great results, you have to spend your time on the right accounts. This is where Sales Navigator comes in.  Being one of the top prospecting tools, you…