Email Authentication: Guide to authentication in email marketing

In email marketing , authentication is becoming an even bigger problem than the mountains of spam that land in your inbox. Why? Because while spam itself is pretty straightforward – a sometimes obviously unwanted message that appears in your inbox – email spoofing is more nefarious Email Authentication because it allows spammers to take over…

What is artificial intelligence and how can I use it in my small business?

If you have a small business that is in the growth stage, one of the strategies that will boost your sales is to prepare effective marketing campaigns that promote interaction. Nowadays, one of the keys to achieving optimal results with your company’s campaigns is to be up to date with the use of technology. Advances…