Use contractions. One way to make writing sound more natural is by using contractions like “who’s” and “there’s” versus “who is” and “there is.” We generally default to speaking with contractions, and a good rule of thumb for a conversational email tone is to write how you speak.
. Your industry likely has jargon and acronyms that insiders are familiar with. However, this won’t be the case for everyone who reads your emails. Write out acronyms in full and use common terms so there’s no room for confusion.
Speak like a trusted adviser or friend. While drafting emails, adopt the voice you might use while giving advice to a friend. Be direct and honest, but also light hearted.
These small changes can be the difference between emails that are immediately archived and ones where subscribers read until the end.
6. Keep emails brief
On average, a person sends and receives 121 uk phone number list business emails each day; an email you send a subscriber is just one in an endless digital pile. Give your email a better chance at being read by keeping emails short and to the point.
Sundays, a furniture company, sent out short and to-the-point emails for their biggest sale of the year during Black Friday and Cyber Monday.
Sundays sent a short and sweet
promotional email to subscribers during seo & sem web analytics and 5 tools to measure your online results Black Friday.
Sundays sent a short and sweet promotional email to be numbers subscribers during Black Friday.
According to Campaign Monitor, the ideal email copy length is between 50 to 125 words.