Don’t lose readers of your marketing texts just because they didn’t see the whole text and didn’t get the point.
On Facebook or in the email preview in your inbox, part of the text may be hidden behind “show more” or not displayed at all. This is when you exceed the recommended number of characters.
That’s why this mini-trick is here. Remind yourself how many characters your post text, title, or description should have, and how many characters your email subject or preheader should have.
Emailing
The subject line has a major impact on whether people open your email. It should be catchy and enticing to click through. So don’t make it longer than 50 characters. Ideally, it should be under 40 characters.
The preheader is a great place to add information business owner database from the subject line and you should use it to drive interest. If you don’t fill in the preheader, the introductory text from the email body will be loaded into it.
With an ad with an image or video, most people will focus on the visual first and then on the text around it. To grab their attention manage email campaigns for the tech industry as soon as possible, you can place text within the visual. It should be engaging or convey the most important information from the post.
A few years ago, Facebook penalized ads that had more than 20% text in the visual area. This is no longer the case, but Facebook still says that visuals with less than 20% text are usually more successful. It’s ideal to test what works best for you.
Text in stories
There is no character limit here. However, if you want to place an overlay text over your stories, it should be readable and no more than a few words long.
Also, make sure not to place text facebook users or a sticker in the top, bottom, or side protection zone. The profile icon is displayed at the top, and the “send message” box or a call-to-action sticker is often displayed at the bottom.