Improvements to navigation and site structure
In order for the site to be convenient and understandable for users, we had to work on the arrangement of […]
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Features of the B2B segment
Modern companies operating in the B2B segment, as a rule, face unique challenges, among which the following can be highlighte:
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we can promote a product in two ways
through contextual advertising (cost – 3 rubles per 1 impression); through distribution of leaflets (cost – 4 rubles per
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How to Set Marketing Budget Limits
How to calculate the budget of an advertising campaign in optimal figures? There are two main approaches to determining the
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How to calculate your advertising and marketing budget yourself
Marketing budget is the amount of money that a company is willing to spend on promoting its products and services
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Effective targeting
The advantages of SMM promotion include its effective combination with other marketing tools, such as contextual and targeted advertising. A
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Social Networks for Business Growth
More than 100 million Russians use social networks. No other advertising channel has such an audience. A brand, using SMM
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If the user is not where he planned
Suggest him to visit the main page, read other useful articles or look at the catalog. To do this, place
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How to Make a 404 Page Work for Your Business
A 404 error page indicates that the requested URL cannot be found on the server. That is, the browser connected,
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Working with information.
The first thing to do with an analytics tool is to automate data collection from different platforms. To do this,
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Omnichannel analytics in e-com
Many entrepreneurs today sell their products on several marketplaces at once, but not everyone knows how to collect accurate analytics