How/where does beauty work in B2B communication?
Yes, even a B2B online strategy can be beautiful with harmony, structure and order. An all-round feel-good atmosphere for users […]
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Optimal distribution
In social networks, user reactions play a crucial role. They spread the message through posts and links. The more a
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Social media seeding in B2B online marketing
Social networks are becoming more and more exciting for companies because they enable direct contact with customers and business partners.
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B2B Online Marketing: Review and Trends for 2014
It is no news that B2B online marketing is becoming increasingly important for companies. Terms such as content marketing, lead
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Exclusive: Most online active B2B companies (study)
In 2013, B2B social media marketing and B2B search engine marketing also gained importance in the less online-oriented B2B sectors.
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Influence of Google Hummingbird on SEO in B2B
Just in time for Google’s 15th birthday, the hummingbird algorithm took flight. The biggest Google algorithm update since 2001 is
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The Magic of Creative Ideas in B2B Marketing
Creative ideas are magical. They appear seemingly out of nowhere and fascinate people in both their private and professional lives.
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Ignorance of information needs
In order to master this challenge. A however. A precise knowledge of the target group in the company and their
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Trends/Challenges in B2B Online Marketing
Strategic planning in B2B online marketing is not yet widespread. However, the lack of knowledge about the people who influence
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Movement in the World of B2B Social Media Marketing
Social media marketing in B2B is slowly coming of age. Having arrived in the marketing world of B2B companies, social
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What content should B2B companies report on?
The content must be carefully selected depending on the goal of the blog. A corporate blog should convey to the
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Useful use of blogs in B2B marketing
Establishing your own blog is ideal for blogs in B2B marketing companies to distribute content in a targeted manner. When