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Becoming a YouTuber: How to make money as an influencer

When you think about becoming a successful full-time YouTuber , you may have large channels with over a million subscribers in mind.

If that’s your definition of success, then honestly it’s a long road to get there.

But if your goal is to generate a sustainable income in proportion to the time you invest in your YouTube channel each week, this goal is more achievable than you might think.

Especially when you consider all the opportunities there are to  become an influencer and make money on a video platform with over 2.5 billion users.

Here you will learn step by step how you can earn money profitably and (more importantly) sustainably with YouTube . And if you would rather learn this via YouTube through a video, you will also find something for you below.

Table of contents

  • How to Become a YouTuber at Your Own Pace
  • Press the Subscribe button for your YouTube career
  • Become a YouTuber and earn money as an influencer FAQ

How to Become a YouTuber at Your Own Pace

  1. Define your goal – for you and your audience
  2. Set up your production process
  3. Publish, promote, spain email list analyze – use the feedback loop from creators
  4. Monetize your YouTube channel

1. Define your goal – for you and your audience

According to estimates on the r/YouTubers subreddit , YouTubers can spend anywhere from an afternoon to over 20 hours a week on their channel, learn how content indexing works on google and how it influences the digital presence of companies especially when you factor in everything from scripting to recording to editing and thumbnail design.

If you’re releasing a new video at least weekly to keep your subscribers engaged, as many YouTube creators do, you need to make sure your goals are right from the start, otherwise you might run out of steam.

You can develop a clearly defined goal by breaking it down into three considerations.

Who is your audience?

As the saying goes, if you’re for everyone, denmark business directory you’re for no one. Choose a specific audience you want to serve, one that you not only feel a connection with, but that you can also create great content for.

Resist the temptation to make your offer too broad just to reach a larger audience.

You can still build a significant following through a more specific niche audience , making it easier for you to promote your content and create a unique identity.

You don’t believe it? There are YouTube channels with tens of thousands of subscribers that are specifically about the sandbox survival game Minecraft .

Keep in mind that your choice of audience will affect how easily you can monetize your YouTube channel. But there are enough ways to make money on YouTube that it shouldn’t be the only factor in your decision.

Having trouble finding your topic? Just write down general interests, lifestyles, skills, hobbies or identities that you identify with, and then think about how you can get more specific:

  • Cooking > Airfryer owners, vegans, bakers
  • Gaming > Nintendo Switch, Super Smash Bros., PC Hardware
  • Remote workers > Digital nomads, home office workers, freelancers
  • Students > Examination candidates, Biochemistry students, Master’s students

What will you promise your viewers?

Successful YouTube channels have one thing in common: they make an implicit promise to the audience that encourages viewers to subscribe and return again and again.

That promise is value to the audience, and that value can be educational, informative, inspirational, or entertaining. It can be teaching them new skills, giving honest product reviews, or simply making them laugh.

Matty Benedetto of Unnecessary Inventions makes this promise clear in his headline, including his release frequency:

“I design and build unnecessary inventions. (*New inventions every week.)”

His audience? People like him who find it hilarious to go to great lengths for absurd ideas.

What do you want to gain with your channel?

Since all serious YouTubers should provide value to their audience, you should also define what you expect from your YouTube channel.

You may think that money isn’t everything, but you should at least consider your monetization options from the start, as this will help you plan the concept and direction of your YouTube channel.

Do you want to:

  • Earn an additional 2,000 euros a month?
  • Give up your full-time job, become a YouTuber and focus entirely on online?
  • Establish yourself as an expert on a topic?
  • Generate passive income ?
  • Spread a message that is important to you?
  • Achieve many goals with your channel?

Jessica McCabe, for example, started her YouTube channel How to ADHD as “a place to collect all the strategies she’s learned about living with ADHD.” While her goal may not have been to make money at first, she’s built a loyal community in the process.

Think about your personal why behind the channel and let it be your driving force if you ever struggle to find inspiration or energy for your next video.

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