We are strong believers in positioning in the search engines.
In addition to the fact that quality content helps you achieve excellent positioning, tools like SEO provide great value to the entire team, and of course, we then pass this value on to our clients.
If we talk about tools, which one do you consider to be the most important? Keyword tools or backlink tools?
Juan Melodio:
I prefer the keyword part. I give a lot of importance to this part.
Are the links interesting? Yes, but keywords play a vital role for me.
They influence you in terms of positioning content creation, and you can also follow the trends we are in, so for me, the keyword tool is one of the most fundamental tools.
: If we come across a competitor who is stronger than us, what strategy do you recommend us to defeat him?
: I prefer to use the other part, which is sweden phone number library influencer marketing.
Finally, it is really about seeking the support of third parties, for example when writing or reviewing your products.
It can be used in a very interesting way
so that the positioning of your products is achieved not only through your own channels, but also through third parties.
: The third channel is: how do you think about communication with the press and the media?
Juan Melodio: We find that many media cyb directory still don’t realize that things have changed in the last ten years.
We find that the media constantly send bloggers a lot of press releases with content that is completely inconsistent with what you publish.
Or directly in an email
with an imperative tone saying publish this press release.
I remember a media and a recent interview subject who couldn’t complete it. I was in Canada at the time and I suggested it’s adapting to reality to do it by phone and he said: it would be very expensive. I said: don’t worry, it’s fine by phone. He replied: I just don’t know how to use it.
This is the response of a journalist.